Welcome to the Conscience Shop.
A Community with a Conscience initiative where every purchasing decision can be made in good conscience.
Born from heartbreak and a refusal to feel helpless, our grassroots movement quickly evolved from weekly boycott awareness pop-ups at random locations around Pretoria to include a thriving (and necessary) online store that complements our street activism.
We don’t just tell you what brands to boycott; we also give you a growing range of ethical alternatives to choose from – no more standing in the aisle trying to remember which brands to dodge. We’ve done the homework. All you have to do is shop with your conscience, and your rands will do the talking.
By supporting our store, you can enjoy peace of mind knowing that we’ve sourced local and international goods that are made with consideration for humanity.
By buying these products, your hard-earned money is well-spent rather than filling the coffers of Zionist-owned companies that put profit over people, fund genocides globally, or benefit from the illegal occupation and apartheid in Palestine.
Who are we?
In short, we’re a group of ordinary South Africans who’ve watched the plight of the Palestinian people and asked ourselves: What can we actually do to help?
The clear answer: Get our family and friends to commit to the boycott movement – a form of non-violent resistance that’s completely free to do! The more of us who commit, the more painful the financial pinch will be for the culprits.
So, we started small: pop-ups on pavements, online activism, spreading the word about boycotts to anyone who would listen.
One conversation at a time, our community grew; passionate, purposeful, and determined to be the change that we want to see in the world.
We are the change. And now, so are you.
The Community with a Conscience team